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My name is Ellen, and I’m a fashion enthusiast and proud mom of two daughters. I’ve always had a passion for style, but difficulty finding high quality jewelry in the variety of looks I wanted.
During the Covid-19 pandemic, I decided to pursue my creative passion. CharmingStar was born from my longtime wish to find fashionable accessories at affordable prices, and share them with friends and family. I initially launched CharmingStar as labor of love, content with the idea of wearing all my own jewelry if it didn't sell. Little did I know that my friends and community would clamour for more!
Today, we are a family run business that loves providing fashion consultations and bringing you affordable, high quality accessories. We carry more than 400 styles of necklaces, earrings, bracelets, anklets, ring, brooches, and more, mainly in 925 sterling silver. All products are carefully picked from designers/manufacturers directly to suit everyday wear and all occasions. We are committed to providing an exceptional customer experience including personalized consultations, custom designs (on Handcrafted Series), and after-sales support.
Check out our Upcoming Market Events to visit us in person at a location near you. We look forward to sharing our passion with you!
CharmingStar will be participating in below vendor markets, per the mall schedule:
Nov.29 - Dec.1, 2024 | Eaton Centre (GAP court), Toronto |
Dec.6 - 8, 2024 | Eaton Centre (GAP court), Toronto |
Dec.13 - 15, 2024 | Eaton Centre (GAP court), Toronto |
Dec. 20 - 23, 2024 | Sherway Gardens (Centre court), Etobicoke |
Ellen’s boutique was a game-changer for me - it’s now the only place I shop for jewelry! I love not only how it’s a family business (you can meet the entire family at their in-person jewelry booth showings) but also the quality of their jewelry is exceptional, with unique designs that truly stand out. What sets CharmingStar apart is Ellen’s attentiveness and patience in offering personalized advice and styling. They have a variety of products to suit every occasion, and I have worn CharmingStar to a bachelorette party, bridal shower, and wedding (receiving compliments each time!). I'm grateful for Ellen’s expertise and dedication to providing top-notch service. Highly recommended!
It’s rare to have such a great experience like the one I have every time I shop jewelry with ‘Charming Star’. They have a great selection of earrings, anklets, bracelets, necklaces, natural pearls, silver and gold everything with very good quality and at affordable prices. Staff is top notch, knowledgeable and very pleasant. Service is fast and reliable. If you have not yet shopped at this local gem I recommend that you do so soon! Wonderful and welcoming.
I love the jewelry from CharmingStar! I could spend hours to choose from so many varieties from head to toe jewelries . They have the coolest and cutest designs to fit all kinds of occasions. The best of the best is they are sooo affordable and I even regret what I bought from the name brands which I wear them year long. But now I can change my jewelry to match my clothes , my hair style and even my moods🥰.
I could write so much about how lovely it was to meet with Ellen. She was so incredibly patient, had such a beautiful selection, and really took into consideration exactly what I was looking for. I ended up buying multiple pieces for both myself, and for gifts as it was the right budget, and the pieces were so beautiful. Ellen even contacted me at a later date, as she had set aside a piece of jewelry that matched what I was looking for so perfectly. Genuinely, she cares so much about her customers and you can tell how much she loves what she does. I will definitely be shopping for more soon!
My experience with CharmingStar started 1.5 years ago when it was initially launched. Being a loyal customer here, I've been enjoying CharmingStar Jewelry's using of fine materials, catering to my sensitive skin without causing any allergic reactions. The earrings and necklaces I have purchased from them have consistently demonstrated their hypoallergenic nature. Moreover, they offer a great variety of selections and hundreds of beautiful designs that has greatly appealed to me. The service I've received from Ellen is topnotch. In addition, the pricing at CharmingStar is remarkably reasonable, providing excellent value for the quality offer. Overall, I thoroughly enjoy shopping at CharmingStar and highly recommend!
I absolutely love my CharmingStar jewelry! Amazing selection at affordable prices that showcase beautifully at both social and business functions. I have purchased a number of pieces and could not be happier. The service I have received from Ellen is exceptional and highly recommend her jewelry to my family and friends for any occasion.
As a loyal customer since 2021, I have had the pleasure of experiencing CharmingStar's exceptional products and outstanding service.
The quality of their jewelry is truly remarkable. Despite offering affordable prices, CharmingStar never compromises on the craftsmanship or materials used. Every piece I have purchased has exceeded my expectations in terms of durability and elegance. It's rare to find such high-quality jewelry at such reasonable prices, and that's what makes CharmingStar truly stand out.
One of the things I love most about CharmingStar is their wide variety of designs. Whether you're looking for something classic and timeless or trendy and unique, they have it all. Their collection caters to all tastes and occasions, ensuring that there is something for everyone.
Whenever I wear jewelry from CharmingStar, I receive an abundance of compliments. The pieces are eye-catching and truly enhance any outfit. In fact, I have even purchased their jewelry as gifts for my kids' teachers and colleagues. The recipients have been thrilled with the thoughtful presents and have immediately put them on. I have witnessed them wearing these pieces repeatedly, which is a testament to their timeless appeal and durability.
I am thrilled to share my experience with CharmingStar and the personalized guidance and service provided by Ellen. Whether you’re looking for a classic and timeless design or a unique and contemporary piece, CharmingStar has it all. Each piece is exquisite and remarkable, and I am impressed by the exceptional quality and attention to detail.
Furthermore, Ellen’s genuine passion for jewelry and commitment to customer satisfaction are admirable. I truly recommend CharmingStar to anyone in search of exceptional quality and stunning collection in fashion jewelry. Coupled with Ellen’s outstanding customer service, CharmingStar is a true gem!
I recently purchased a stunning jewelry set from CharmingStar and I must say, I am absolutely delighted with my purchase!
The set consists of a pair of elegant earrings and a captivating necklace, both of which have quickly become my favorite accessories. The attention to detail is evident in every aspect, from the designs to the flawless finishing.
The earrings are simply exquisite. They are dainty yet eye-catching, adding a touch of sophistication to any outfit. The necklace is the real showstopper. The pendant is beautifully designed, and the delicate chain complements it perfectly.
On top of the outstanding product, the customer service was top-notch. The team at CharmingStar was friendly and helpful, promptly addressing any queries I had. Their attention to ensuring customer satisfaction is truly commendable. I cannot recommend CharmingStar jewelry enough. I hope you enjoy it as much as I do!
CharmingStar truly has beautiful & high quality jewelry at such reasonable prices. I appreciate their wide variety of designs, that suits any age group and is great for gift giving. Staff is always so pleasant
& helpful. I definitely recommend CharmingStar to anyone looking for
fashion jewelry. You will not be disappointed.